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Analytics Manager (Adobe) - Financial Services

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We are looking for passionate (Contract) Adobe Analytics Manager with subject matter expertise in Adobe Analytics and Adobe Launch and is comfortable operating in a fast paced environment solutions. Thus profile would be joining a Global Asset Management firm in the centre of London.

Responsibilities:

  • Tag Management: Implementation and maintenance of internal and third-party tags to capture relevant data across web pages, applications, and other digital assets.
  • Quality Assurance: Implement rigorous quality control processes to ensure data accuracy and integrity, troubleshoot data discrepancies, and promptly address any tracking issues.
  • Performance Measurement: Define and track key performance metrics related to Adobe Analytics implementation, ensuring the successful achievement of data-driven objectives.
  • Cross-Functional Collaboration: Collaborate with various teams, including Marketing, Product Management, UX/UI, and Development, to understand data needs, track key performance indicators (KPIs), and implement data tracking solutions.
  • Work collaboratively with the wider analytics team to measure and value all changes to the websites
  • Data Governance: Establish data governance practices to maintain data privacy, compliance, and security standards in alignment with industry regulations.
  • You will work in a global team collaborating with colleagues by sharing projects, knowledge and experience.

Skills & Qualifications:

Essential

  • 5 Years + professional experience using Adobe Launch and Adobe Analytics
  • HTML, CSS, JavaScript
  • Knowledge of data visualization software like Tableau and PowerBI
  • Advanced Excel skills are required
  • Excellent written and verbal communication skills and strong attention to detail
  • Experience in designing solutions and writing technical documentation
  • Develop customize QA and troubleshoot data collection code in complex environments with consistent use of tag management systems
  • Strong analytical and problem-solving skills, with the ability to interpret complex data sets and extract actionable insights.
  • Strong project management abilities to handle multiple initiatives simultaneously and meet deadlines.
  • Familiarity with data privacy regulations (e.g., GDPR, CCPA) and their implications on data collection and usage.

Desirable

  • Demonstrable experience of solving onsite problems using Analytics tools, including debuggers (Omnibug, Ghostery, etc)
  • Strategic Thinker: Adopts a holistic perspective that considers data, analytics, customer insights, and different parts of the business when making recommendations
  • Knowledge and understanding of Salesforce and Adobe Marketo platforms

Education/Certification/License:

  • Bachelor's degree in Business, Marketing, Analytics, or a related field.
  • Proven experience in configuring Adobe Analytics and implementing tag management solutions across various digital platforms.
  • In-depth understanding of digital analytics methodologies, data collection techniques, and industry best practices.
  • Proficiency in data visualization tools and reporting platforms to create compelling reports and dashboards.

Type: Contract, PAYE, Inside IR35
Duration: 6 months intially
Rate: £500-600

Robert Walters Operations Limited is an employment business and employment agency and welcomes applications from all candidates

Contract Type: CONTRACTOR

Specialism: Information Technology

Focus: Data Analysis & Business Intelligence

Industry: Financial Services

Salary: £550 - £650 per day

Workplace Type: Hybrid

Experience Level: Mid Management

Location: City of London

Job Reference: RVEABR-6C0C6DEB

Date posted: 31 December 2024

Consultant: Dane Moore

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