Digital Marketing & Data Analyst

Digital Marketing & Data Analyst opportunity in North Yorkshire. This hybrid role requires an enthusiastic marketer with a strong interest in data analytics, digital marketing, and business strategy. Key details: - Role: Digital Marketing & Data Analyst - Location: North Yorkshire (3-4 days onsite) - Salary: £40-45k per annum plus benefits - Interviews: ASAP

The ideal candidate for this Digital Marketing & Data Analyst role will possess strong analytical skills and experience in shaping, manipulating, and analysing complex data sets. Practical knowledge of at least one programming or analytical platform is a distinct advantage, with a working knowledge of Python being particularly valuable.

Key responsibilities include:

- Marketing activities: PR, Social Media, Google Ads, Print Ads, Shows & Events

- Coordination with external parties and agencies, including marketing agencies, digital ads specialists, SEO agencies, and web or software development specialists

- Data analytics, testing, and understanding return on investment

- SEO and advertising strategies

- Business analysis and profitability assessments

- Data management and systems development

Essential skills:

- Content creation, including photo, video, copywriting, and long-form article writing

- Analytics and testing

- Data transformation and ETL (Extract, Transform, Load)

- Data modeling and database management

- Programming skills in Python or R

This Digital Marketing & Data Analyst role is perfect for those looking to combine their marketing expertise with data-driven insights.

Robert Walters Operations Limited is an employment business and employment agency and welcomes applications from all candidates