Integrated Marketing Manager

We’re partnering with a high-growth consumer fintech brand backed by a major global tech group. The business is building one of the UK’s most trusted alternatives in the financial services space — and as they prepare for regulatory change and continued growth, they’re seeking a hands-on campaign marketing lead to join their UK marketing team.

What you'll be doing:

• Own and deliver through-the-line consumer campaigns — from insight and concept to go-live and reporting

• Work directly with media and creative agency partners to shape and evolve campaign strategy and execution

• Brief and collaborate with the brand’s internal creative studio, ensuring routes are aligned to brand tone and data-driven insight

• Pull and interpret marketing analytics and brand tracking to influence messaging, segmentation and media mix

• Partner cross-functionally with legal, data, product and comms teams to align campaign delivery within a regulated framework

• Stay agile — jump on reactive media opportunities and drive creative ideas to execution

We’re looking for someone who:

• Has at least 75% B2C experience across their marketing career — particularly within brand-led, consumer-first environments

• Has managed agencies directly, knows how to write tight briefs, and can give clear, constructive feedback

• Has experience delivering ATL campaigns — including OOH, Radio, Social and Broadcast

• Is comfortable working in flat structures and smaller teams — you won’t be handed a perfect brief; you’ll be expected to help shape it

• Is naturally proactive — someone who can hustle, influence and make things happen, not just wait for direction

Bonus if you have:

• A POV on AI in marketing or have helped bring innovation to brand channels

• Experience in regulated categories (e.g. fintech, FS, energy, healthcare)

• A track record of delivering campaigns that culturally resonate with Millennial and Gen Z audiences

You’ll be joining a high-performing marketing function at a transformative moment, with the opportunity to shape consumer perception and campaign delivery in a market where brand trust is paramount.

If you’re a consumer marketer who’s driven, collaborative and thrives in dynamic environments — we’d love to hear from you.

Robert Walters Operations Limited is an employment business and employment agency and welcomes applications from all candidates