Senior Data Analyst

The purpoe of the Senior Data Analyst is to provide insightful analysis and data on client (customer) activity across all departments within the business. The business itself is a UK leader in integrated wealth management and professional services.

Key Skills and Experience:
• Deep demonstrable knowledge of SQL, Python and R
• Advanced working knowledge of PowerBI an advantage
• Degree in Mathematics, Statistics, Business, Analytics, or relevant field;
• Proven experience as Senior Data Analyst
• Data-warehousing principles and best practices
• Knowledge of Statistical analysis techniques

Key Responsibilities:
• Develop understanding of new and prospective clients, particularly around acquisition, retention and churn
• Own, build and manage a roadmap of analytics and insights projects collaborating with the rest of the Insights team and other stakeholders to do so
• Build statistical models to be able to perform descriptive, inferential, and predictive analytics
• Build understanding of key drivers of performance trends based on a hypothesis-driven approach, backed-up by robust statistical analysis
• Be able to segment clients and understand how behaviour differs across segments
• Work with other data teams to create a single source of truth
• Source, cleanse and structure data where needed for analytical projects
• Understand where data resides, who owns it and how it is used throughout the platform, and identify opportunities for improvement.
• Define and evangelise product and customer metrics
• Work closely with different teams across the business to improve data literacy and empower teams with the right tools, reports and guidance to leverage insight to make better informed decisions
• Build visualizations to present insights
• Manage one other data analyst